Online ratings and reviews prompt search engines and effectively communicate trust, authority and expertise. They provide an easy (and free) way to get ahead of your competition by promoting brand awareness and credibility to your online profile. They also provide consumers with a voice and the ability to interact with your business.
Google reviews can easily add value to your business profile by:
- Increasing customer engagement and conversion rates
- Gaining insight on customer expectations
- Enhancing customer service efforts
- Increasing sales and brand loyalty
Just remember getting online reviews is vital but it’s equally important to engage your customers by responding to their feedback. This helps foster the feeling your business cares about personal experiences.
Today, I’m going to show you how you can easily add a Google review link to your website.
We value and appreciate client feedback.
See what our clients are saying or let us know how we’re doing.
BUTTON: See our Reviews – – – BUTTON: Leave a Review
Step 1: Create a section on your website, where you will house call to action message and button.
Step 2: Search for your business on Google.
Step 3: On Google business profile listing, click the Google reviews link to open the review page.
Step 4: Copy the website link (URL) in your browser. Please note this link will be long.
Step 5: Shorten the link using a URL shortener like bitly.com.
Step 6: Add the shortened URL to the button link on your website.
You can also use this method to bring customers to the review window instead of the page. The additional step includes clicking on the “Write a review” button.
Revised Step 3: On Google business profile listing, click the Google reviews link to open the review page and click “Write a review” to open the review window.
Here’s an example I like to use on my clients websites:
We value and appreciate client feedback.
See what our clients are saying or let us know how we’re doing.
BUTTON: See our Reviews – – – BUTTON: Leave a Review
There you have it, a quick and easy way to add a Google review page and review window to your website.
I hope you enjoyed these 5 major advantages that increase your customer conversions rates.
Now drop a comment:
What’s the #1 tip from this post that you want to try first?
Or maybe you have a question about something you read.
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